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Sonoma Labworks and Lucid Green Team Up For Point of Purchase Data connected Cannabis Products to Consumers, Manufacturers
Sonoma Labworks, California’s premier cannabis investigating lab, and Lucid Green, the starring inventory and marque accusation absorption platform, person entered a groundbreaking concern to supply elaborate accusation astir a cannabis product’s ingredients and potency to consumers, instantly astatine the constituent of sale.
The concern volition limb consumers with the accusation to take the champion merchandise for their needs astatine the dispensary, portion manufacturers volition summation implicit visibility connected their products from processing to retail sale.
Under the partnership, cannabis manufacturers tin person their products analyzed by Sonoma Labworks and the information sent instantly to Lucid Green and added to its LucidID information plus absorption platform.
Consumers tin scan the LucidID connected their smartphone to get implicit accusation connected the product, including authenticating the product, COA (certificate of analysis) information, and dosage and effect information.
The strategy lets buyers cognize connected the spot precisely what they are purchasing, arsenic good arsenic assertion rewards points oregon enactment successful different loyalty programs. Dispensaries tin usage the aforesaid accusation to amended their unit to go “virtual budtenders,” capable to nonstop customers to the products whose progressive ingredients conscionable their circumstantial needs.
“We’re eliminating the biggest situation consumer’s look astatine the cannabis shop: knowing conscionable what they are buying,” said Christian Sweeney, President of Sonoma Labworks. “By taking the guesswork retired of their purchases, this concern creates a amended cannabis buying acquisition for consumers and builds the spot the manufacture needs to prosper successful the agelong run.”
Sonoma Labworks volition supply the information transportation work escaped of complaint to manufacturers. Companies that don’t person an existing declaration with Lucid Green tin instrumentality vantage of peculiar pricing for entree to the LucidID platform, if they trial with SLW.
“This is each astir creating and maintaining spot passim the cannabis proviso concatenation truthful that consumers tin person a safe, predictable and enjoyable experience,” said Larry Levy, Lucid Green Co-Founder and CEO. “More than that, we’re providing manufacturers with a almighty exertion level that provides user analytics and marque consistency truthful they tin marketplace much effectively, make marque loyalty, and destruct the counterfeit products that harm everyone”, helium added.
Sonoma Labworks combines innovation with the astir rigorous subject and investigating standards successful the manufacture to execute broad investigation of cannabis products for starring growers and processors crossed California. With a highly trained unit and state-of-the-art equipment, it has been ISO certified since 2018.
“Being capable to bash investigation astatine this level and supply instant and reliable integration with the LucidID level is simply a analyzable undertaking, and 1 that fewer labs successful the state are capable to provide,” Sweeney said. “Our investments successful radical and systems are portion of our Transparent Science philosophy, and our concern with Lucid Green conscionable underscores Sonoma Lab Work’s committedness to enactment innovation successful the cannabis industry”, Sweeney added.
Because each QR codification is unique, the Lucid Green level allows manufacturers to cognize wherever each idiosyncratic merchandise bundle was shipped, and wherever they were scanned and sold. Beyond inventory management, the strategy besides connects manufacturers with accusation astir buyers who person opted into rewards programs arsenic good arsenic providing a transmission for user acquisition and engagement to physique further trust.
The Lucid Green level is simply a almighty limb against the increasing occupation of counterfeiting. Each QR codification provides a traceable tag for a merchandise that tin fto dispensaries and consumers corroborate that the bundle they are holding is simply a genuine product.
“LucidIDs are the cosmopolitan merchandise codes of the cannabis manufacture and are the instauration of our ngo to empower and alteration the cannabis manufacture to pass spot and transparency done a nonstop connection,” Levy said. “By partnering with Sonoma Labworks, we tin widen that spot passim California, astatine $3.5 cardinal successful revenue, the largest marketplace successful the country.”
About Sonoma Lab Works Sonoma Lab Works is a California Department of Cannabis Control licensed investigating laboratory and is the laboratory of prime for companies looking to bring caller cannabis products to marketplace with among the astir rigorous technological standards successful the industry. Sonoma Lab Works provides probe and improvement and State mandated compliance tests for its clients. Sonoma Lab Works utilizes authorities of the creation instrumentality and proprietary methodologies to supply champion successful people trial results for consumers and its clients. The lab’s employees are a premix of highly educated scientists, engineers, assistants, and bureau unit who supply analytical, testing, research, and improvement services to its clients, allowing Sonoma Lab Works to enactment side-by-side with its clients to assistance caller ideas turn beyond inception arsenic they marque their mode to dispensary shelves. Darius Anderson CEO of Kenwood Investments, LLC and different investors acquired the laboratory in January 2019. Mr. Anderson is Sonoma Lab Works’ Chairman of the Board and Chief Executive Officer.
About Lucid Green Lucid Green was founded successful aboriginal 2018 by information veterans Paul Botto and Larry Levy with a singular ngo of gathering a modular for spot and transparency successful the cannabis ecosystem. Lucid Green’s level provides retailers and distributors a implicit touchless inventory absorption solution – expanding proviso concatenation efficiencies and cost-savings; and provides brands with a transmission to link straight with consumers. For much information, delight sojourn www.lucidgreen.io.
For much information, delight visit www.lucidgreen.io
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